February 2026
The ancient mind as perceptive organ — and why you become what you focus on. The Desert Fathers spent centuries mapping the nous, its pathologies, and its training. This primer explains why their account of the mind fits modern experience better than the modern account does.
Read →February 2026
The ordering principle of reality — and why it has a face. A primer tracing the Logos from Heraclitus through John’s Gospel to modern science, and why the ancient Greeks would have recognized Jesus.
Read →2025
Author and Argument Architect Billy Broas shares his journey from a science-focused upbringing to a deep exploration of philosophy and faith. Billy discusses the pivotal moments that shaped his worldview, including personal struggles and influential thinkers like C.S. Lewis and Joseph Campbell. He introduces his marketing framework, the Five Lightbulbs, emphasizing the importance of treating customers with dignity and crafting compelling arguments. The conversation highlights the intersection of marketing, philosophy, and personal growth, offering insights into building a meaningful approach to business and life.
Ongoing
Essays exploring how patterns repeat across scales—from business frameworks to theological truth. The same structures appear in marketing strategy and divine order.
Read the Series →More content coming soon. This collection will grow over time as new pieces are published.